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~subject:"Spanien"
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The transition of small Spanis...
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Spanien
Consumer behaviour
13
Konsumentenverhalten
13
Einzelhandel
12
Retail trade
12
Beziehungsmarketing
9
Relationship marketing
9
Distribution channel
8
Online retailing
8
Online-Handel
8
Vertriebsweg
8
E-commerce
7
Electronic Commerce
7
Brand image
4
Brand management
4
Firm performance
4
International market entry
4
Internationaler Markteintritt
4
KMU
4
Markenführung
4
Markenimage
4
Multichannel retailing
4
Offline loyalty
4
Online loyalty
4
SME
4
Spain
4
Unternehmenserfolg
4
Confidence
3
Customer satisfaction
3
Dynamic capabilities
3
Fashion
3
Innovation
3
Innovation management
3
Innovationsmanagement
3
Internet marketing
3
Kundenzufriedenheit
3
Loyalty
3
Mode
3
Omnichannel
3
Online-Marketing
3
Retail
3
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English
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Frasquet Deltoro, Marta
2
Calderón, Haydeé
1
Fayos, Teresa
1
Gil Saura, Irene
1
Mollá Descals, Alejandro
1
Riuz-Molina, Maria Eugenia
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Ruiz-Molina, Maria-Eugenia
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Tubillejas, Berta
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Advanced technologies management for retailing : frameworks and cases
1
European journal of international management : EJIM
1
The service industries journal
1
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ECONIS (ZBW)
3
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1
Role of cooperation in the relationship between business internationalisation and international success
Calderón, Haydeé
;
Fayos, Teresa
;
Tubillejas, Berta
- In:
European journal of international management : EJIM
6
(
2012
)
5
,
pp. 542-565
Persistent link: https://www.econbiz.de/10009674699
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2
Information and communication technologies in marketing channels : product considerations
Gil Saura, Irene
;
Frasquet Deltoro, Marta
;
Riuz-Molina, …
- In:
Advanced technologies management for retailing : …
,
(pp. 87-104)
.
2011
Persistent link: https://www.econbiz.de/10009375403
Saved in:
3
Internationalization patterns in fashion retail distribution : implications for firm results
Mollá Descals, Alejandro
;
Frasquet Deltoro, Marta
; …
- In:
The service industries journal
31
(
2011
)
11/12
,
pp. 1979-1993
Persistent link: https://www.econbiz.de/10009298280
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