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~subject:"Sparkasse"
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50 Jahre Sparkassenwerbung
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Sparkasse
Deutschland
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Arbeitergewinnbeteiligung
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Image
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Imagewerbung
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German
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Ulbrich, Horst
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Reihe: Kommunikation der Sparkassen in Werbung, Verkaufsförderung und Öffentlichkeitsarbeit
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USB Cologne (EcoSocSci)
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Imagewerbung in der Marketingstrategie der Sparkassen
Ulbrich, Horst
(
contributor
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1984
Persistent link: https://www.econbiz.de/10004742271
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