Online Consumer-to-Consumer Communication Networks are characterized by informational and social benefits as well as time and effort costs for participants. Therefore, this dissertation takes an economic perspective on the network formation process as a determinant of value for consumers and...

Norms play an important role in establishing social order. Thecurrent literature focuses on the emergence, maintenance and impactof norms with regard to coordination and cooperation. However, theissue of norm-related conict deserves more attention. We develop ageneral theory of \normative...

We study ultimatum and dictator experiments where the first moverchooses the amount of money to be distributed between the playerswithin a given interval, knowing that her own share is fixed. Thus, thefirst mover is faced with scarcity, but not with the typical trade-off betweenher own and the...

We investigate the role of affect and deliberation on social preferences. In ourlaboratory experiment subjects decide on a series of mini Dictator games while they are undervarying degrees of cognitive load. The cognitive load is intended to decrease deliberation andtherefore enhance the...

The measurement of social norms plays a pivotal role in many social sciences.While economists predominantly conduct experiments, sociologistsrather employ (factorial) surveys. Both methods, however, suer from distinctweaknesses. Experiments, on the one hand, often fall short in themeasurement of...

During the last three decades the ascent of behavioral economics clearly helped tobring down artificial disciplinary boundaries between psychology and economics.Noting that behavioral economics seems still under the spell of the rational choicetradition – and, indirectly, of behaviorism – we...

Which inequalities among individuals are considered unjust? This paper reportsthe results of an experiment designed to study distributive choices dealing with arbitrarilyunequal initial endowments. In a three-person distribution problem wheresubjects either know or do not know their endowments,...

This paper examines the occurrence and fragility of information cascades in laboratory experiments.One group of low informed subjects make predictions in sequence. In a matchedpairs design, another set of high informed subjects observe the decisions of the first group andmake predictions....

Economic theory has evolved without paying proper attention to behavioral approaches,especially to social, economic, and cognitive psychology. This has recently changed byincluding behavioral economics courses in many doctoral study programs. Although thisnew development is most welcome, the...