Similar Search Results

Macdougall, Hannah K.; Nguyen, Sheila N.; Karg, Adam J. - In: Sport management review 17 (2014) 1, pp. 78-89

Persistent link: https://www.econbiz.de/10010257206

Mazodier, Marc; Quester, Pascale - In: International journal of research in marketing : IJRM ; … 31 (2014) 1, pp. 16-29

Persistent link: https://www.econbiz.de/10010370723

Pokrywczynski, James; Brinker, David L. - In: Journal of promotion management : JPM 20 (2014) 3, pp. 345-357

Persistent link: https://www.econbiz.de/10010399900

Astous, Alain d'; Carrillat, François A.; Przybysz, Audrey - In: International journal of advertising : the review of … 39 (2020) 4, pp. 504-522

Persistent link: https://www.econbiz.de/10012260231

Skard, Siv; Thorbjornsen, Helge - In: European journal of marketing : EJM 51 (2017) 7/8, pp. 1414-1439

Persistent link: https://www.econbiz.de/10011725692

Charlton, Aaron B.; Cornwell, T. Bettina - In: Journal of business research : JBR 100 (2019), pp. 279-298

Persistent link: https://www.econbiz.de/10012023803

Boeuf, Benjamin; Carrillat, François A.; Astous, Alain d' - In: Psychology & marketing 35 (2018) 12, pp. 968-979

Persistent link: https://www.econbiz.de/10011970102

Campbell, Colin L.; Evans, Nathaniel J. - In: Journal of interactive marketing : a quarterly … 43 (2018), pp. 17-32

Persistent link: https://www.econbiz.de/10011920045

Santos, Manuel Alonso dos; Moreno, Ferran Calabuig; … - In: International journal of sport management and marketing … 19 (2019) 5/6, pp. 371-388

Persistent link: https://www.econbiz.de/10012168852

Mohammadi, Sardar; Siani, Mojtaba Ghasemi; Santos, … - In: International journal of sports marketing & sponsorship 25 (2024) 1, pp. 188-209

Persistent link: https://www.econbiz.de/10014504967