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Globalisation affects not only politics and the economy, but also sport, which has become significantly more international, competitive and financially powerful. This is particularly advantageous for most consumers or spectators. Especially top athletes benefit, while not so good athletes can...
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We examine the value of sporting success of the 2014 Football World Cup in Brazil by using a method that allows measuring non-market goods, the contingent valuation method (CVM). Besides the value of sporting success in form of the willingness-to-pay (WTP), we determine what influences the WTP...
Persistent link: https://www.econbiz.de/10011392134
In diesem Beitrag werden erstens positive Zahlungsbereitschaften für sportliche Erfolge der deutschen Mannschaft bei den Olympischen Winterspielen 2014 in Sotschi untersucht und zweitens die positive oder auch negative Zahlungsbereitschaft für die Austragung Olympischer Spiele in Deutschland....
Persistent link: https://www.econbiz.de/10011478520
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This study examines the value of sporting success of the 2014 Football World Cup in Brazil by using a method that allows measuring non-market goods, the contingent valuation method (CVM). Besides the value of sporting success in form of the willingness to pay (WTP), this study determines what...
Persistent link: https://www.econbiz.de/10012834073
We examine the value of sporting success to the German population at two major sport events in 2012, the UEFA European Championships and the London Olympic Games. Primary data were collected with a nationwide online survey of the German population (n=359). Using the contingent valuation method...
Persistent link: https://www.econbiz.de/10012968472
We examine the value of sporting success of the 2014 Football World Cup in Brazil by using a method that allows measuring non-market goods, the contingent valuation method (CVM). Besides the value of sporting success in form of the willingness-to-pay (WTP), we determine what influences the WTP...
Persistent link: https://www.econbiz.de/10012969877
We examine the value of sporting success to the German population at two major sport events in 2012, the European Championships in football and the London Olympic Games. Using the contingent valuation method (CVM), this study is the first to compare the value of sporting success between two...
Persistent link: https://www.econbiz.de/10012972354
This empirical study investigates whether and how much individuals are willing to pay for hosting Olympic Games in Germany. Moreover, it is examined for the first time what individuals are willing to accept to host Olympic Games in their own country if they do not like that. Furthermore, this...
Persistent link: https://www.econbiz.de/10013231883