"Contemporary sport is both a sophisticated and complex international business and a mass participatory practice run largely by volunteers and community organisations. This authoritative and comprehensive introduction to the theory and practice of sports management helps to explain the modern...

1. The protection and enhancement of sport through responsible corporate governance / Mohammed Ben Sulayem -- 2. Bidding for major international sporting events / Kamilla Swart, Urmilla Bob and Douglas Michele Turco -- 3. The management and retention of sport volunteers: lessons for the Middle...

The Middle East is one of the fastest growing and significant markets in world sport, as well as a powerful source of investment in sport. Bids for the Olympics in 2020 and the soccer World Cup in 2022, as well as remarkable investments in Formula One motor racing, horse racing and English...