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On the road with minor league baseball externalities

Tainsky, Scott; Mills, Brian; Hans, Zainab; Lee, Kyunghee - In: Journal of sport management : the official journal of … 34 (2020) 2, pp. 120-129

Persistent link: https://www.econbiz.de/10012293243

Routledge handbook of sport and corporate social responsibility

Babiak, Kathy (contributor); … - 2013

pt. 1. Theoretical perspectives on CSR in sport -- pt. 2. Implementing CSR in sport -- pt. 3. Stakeholder engagement in CSR in sport -- pt. 4. Communicating CSR in sport -- pt. 5. Measuring CSR in sport.

Persistent link: https://www.econbiz.de/10014499023

Moments of competitive balance in major league soccer

Sung, Hojun; Mills, Brian; Lee, Young Hoon - In: Journal of sports economics 23 (2022) 3, pp. 329-354

Persistent link: https://www.econbiz.de/10013176697

A peculiarity that positions Sport Management

Mills, Brian - In: Journal of sport management : the official journal of … 35 (2021) 6, pp. 581-593

Persistent link: https://www.econbiz.de/10012744685

Estimation of game-level attendance in major league soccer : outcome uncertainty and absolute quality considerations

Sung, Hojun; Mills, Brian - In: Sport management review 21 (2018) 5, pp. 519-532

Persistent link: https://www.econbiz.de/10011947597

Determinants of pay-per-view broadcast viewership in sports : the case of the ultimate fighting championship

Tainsky, Scott; Salaga, Steven; Santos, Carla Almeida - In: Journal of sport management : the official journal of … 27 (2013) 1, pp. 43-58

Persistent link: https://www.econbiz.de/10009719725

Spillover benefits to local enthusiasm : increases in league-wide interest as a consequence of local sports team competitiveness

Tainsky, Scott; Xu, Jie; Salaga, Steven; Mills, Brian M. - In: Journal of economics & business 74 (2014), pp. 1-10

Persistent link: https://www.econbiz.de/10010421617

Competitive balance and the participation-spectatorship gap in Chinese table tennis

Tainsky, Scott; Xu, Jie; Yang, Qian - In: Applied economics 49 (2017) 3, pp. 263-272

Persistent link: https://www.econbiz.de/10011810596