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Communicating corporate social responsibility : external stakeholder involvement, productivity and firm performance

Yang, Jing; Basile, Kelly - In: Journal of business ethics : JBE 178 (2022) 2, pp. 501-517

Assessing the impact of CSR initiatives can be a complex task for marketers given the variety of methods of communicating about CSR as well as the broad range of stakeholders that CSR initiatives might interest. Social media helps increase the visibility and credibility of CSR communication and...

Persistent link: https://www.econbiz.de/10013269997

The impact of social media platform selection on effectively communicating about corporate social responsibility

Yang, Jing; Basile, Kelly; Letourneau, Olivia - In: Journal of marketing communications 26 (2020) 1, pp. 65-87

Persistent link: https://www.econbiz.de/10012203389

Modelling stakeholder-associated risk networks in green building projects

Yang, Rebecca J.; Zou, Patrick X. W.; Wang, Jiayuan - In: International journal of project management : the … 34 (2016) 1, pp. 66-81

Persistent link: https://www.econbiz.de/10011429990

Stakeholder management studies in mega construction projects : a review and future directions

Mok, Ka Yan; Shen, Geoffrey Qiping; Yang, Rebecca J. - In: International journal of project management : the … 33 (2015) 2, pp. 446-457

Persistent link: https://www.econbiz.de/10010495377

Mapping the knowledge domain of stakeholder perspective studies in construction projects : a bibliometric approach

Xue, Jin; Shen, Geoffrey Qiping; Yang, Rebecca J.; Wu, … - In: International journal of project management : the … 38 (2020) 6, pp. 313-326

Persistent link: https://www.econbiz.de/10012303346

Investigating key challenges in major public engineering projects by a network-theory based analysis of stakeholder concerns : a case study

Mok, Ka Yan; Shen, Geoffrey Qiping; Yang, Rebecca J.; … - In: International journal of project management : the … 35 (2017) 1, pp. 78-94

Persistent link: https://www.econbiz.de/10011634330

Integrated management of on-site, coordination and off-site uncertainty : theorizing risk analysis within a hybrid project setting

Arashpour, Mehrdad; Abbasi, Babak; Arashpour, Mohammadreza - In: International journal of project management : the … 35 (2017) 4, pp. 647-655

Persistent link: https://www.econbiz.de/10011704505

Addressing stakeholder complexity and major pitfalls in large cultural building projects

Mok, Ka Yan; Shen, Geoffrey Qiping; Yang, Rebecca J. - In: International journal of project management : the … 35 (2017) 3, pp. 463-478

Persistent link: https://www.econbiz.de/10011688150

The effect of institutional CSR on brand advocacy during COVID-19 : the moderated mediation effect of CSR expectancy and value-driven motivation

Kim, Taeyoung; Yang, Jing; Yim, Myungok Chris - In: The journal of product & brand management 32 (2023) 1, pp. 37-58

Persistent link: https://www.econbiz.de/10013552932