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Managing relationships in Russ...
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Russia
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brand equity
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Podmetina, Daria
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Smirnova, Maria
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Väätänen, Juha
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Kouchtch, Sergey
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Rebiazina, Vera
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Smirnova, Maria M.
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Adoption of innovation : balancing internal and external stakeholders in the marketing of innovation
1
International journal of technology marketing : IJTMkt
1
Perspectives on supplier innovation : theories, concepts and empirical insights on open innovation and the integration of suppliers
1
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ECONIS (ZBW)
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Key stakeholders' interaction as a factor of product innovation : the case of Russia
Smirnova, Maria M.
;
Podmetina, Daria
;
Väätänen, Juha
; …
- In:
International journal of technology marketing : IJTMkt
4
(
2009
)
2/3
,
pp. 230-247
Persistent link: https://www.econbiz.de/10003881722
Saved in:
2
Uncovering driving forces for better product innovation : have Russian firms learned to balance the focus on internal and external partners?
Smirnova, Maria
;
Podmetina, Daria
;
Volchek, Daria
; …
- In:
Adoption of innovation : balancing internal and …
,
(pp. 197-221)
.
2015
Persistent link: https://www.econbiz.de/10011302472
Saved in:
3
Collaborative approach within the open innovation framework : Russian companies
Podmetina, Daria
;
Smirnova, Maria
;
Väätänen, Juha
; …
- In:
Perspectives on supplier innovation : theories, …
,
(pp. 287-310)
.
2012
Persistent link: https://www.econbiz.de/10009632774
Saved in:
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