Since the publication of Keynes' "General Theory of Employment, Interest, and Money" in 1936 many new ideas and …

This paper studies a model of reputation-building in which the reputation of a firm is treated as capital stock that … firm's reputation is the state variable. Under a class of transition rules, if actions are taken frequently enough, there … is a unique stationary Markov equilibrium, which is characterized by a reputation-building stage, a reputation …

chooses whether to continue receiving a return that is an increasing function of both her reputation and an exogenous public …, and she builds a reputation by continuing when the stakes reach a new minimum. We discuss applications to corporate … reputation management, online vendor reputation, and limit pricing with stochastic demand. …

's reputation. We show that for each seller there is an optimal reputation, i.e., the reputation at which the seller should switch … incorporates the dynamics of resource allocation and reputation. The design of the model is optimized by using a stochastic … advertising model from [1] and used effectively in the Stochastic Optimal Control of Advertising [2]. This model of reputation is …