Purpose – More than ever, as far as legislation permits, long‐haul airlines tend to group in alliances. This paper examines the historic developments of two alliances in terms of their potential for increasing profitability of individual airlines. Design/methodology/approach – Fourteen...

Purpose – Resource‐and knowledge‐based authors claim that firms should focus on the creation and accumulation of knowledge‐based competencies in order to yield long‐term survival. Several authors have emphasized the added value of alliance relationships in the knowledge development and...