This study empirically examines the impact of firms’ pursuing multiple generic strategies,namely, Porter’s low-cost and focus strategies. We conceptualize pursuing cost efficiencyadvantage as low-cost strategy and restraining rivalry through horizontal differentiation as focusstrategy....

It has been long understood that value creation by corporate strategists is determined by their ability to effectively deploy resources across multiple business units. Recently, scholarly attention has been dominated by studies of "synergy", or sharing resources across businesses. However, a...

Firms frequently create executive links between units by transferring or sharing people. Organization theory has emphasized that “boundary-spanning” by people can be a source of innovation and change as these executives combine knowledge from different domains. Within the organization,...

Front Cover -- Resource Redeployment and Corporate Strategy -- Copyright Page -- Contents -- List of Contributors -- Examining Resource Redeployment in Multi-Business Firms -- Introduction -- Multi-Business Firms Are Alive and Well -- Corporate Flexibility through Resource Redeployment --...

Examining resource redeployment in multi-business firms -- Resource redeployment in business ecosystems -- Product turnover: simultaneous product market entry and exit -- Resource redeployment through exit and entry: threats of substitution as inducements -- Incumbent responses to an entrant...