Deephouse, David L. (ed.); Gardberg, Naomi A. (ed.); … - 2019 - First edition
Discussion and ConclusionReferences; SECTION II NATIONAL CONTEXT AND REPUTATION; Does Country Really Matter? Exploring the Contextual Effect of Individual Self-construal in Reaping the Relational Benefits...; Introduction; Theory; Customer-based Corporate Reputation; Customer-level Outcomes of...
