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Strategic management
United Kingdom
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KMU
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Consumer behaviour
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Marketing
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HR marketing
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Fulford, Heather
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Rizzo, Alex
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Rizzo, Alexander
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Journal of enterprising culture
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ECONIS (ZBW)
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A conceptual model for the strategic orientation of small firms
Fulford, Heather
;
Rizzo, Alex
- In:
Journal of enterprising culture
17
(
2009
)
1
,
pp. 25-54
Persistent link: https://www.econbiz.de/10003866286
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Understanding small business strategy : a grounded theory study on small firms in the EU state of Malta
Rizzo, Alexander
;
Fulford, Heather
- In:
Journal of enterprising culture
20
(
2012
)
3
,
pp. 287-332
Persistent link: https://www.econbiz.de/10009728892
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