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~subject:"Strategisches Management"
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Strategisches Management
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Winkler, Peter
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Etter, Michael
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Future directions of strategic communication
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Journal of communication management
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Strategische Kommunikation im Spannungsfeld zwischen Intention und Emergenz
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ECONIS (ZBW)
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Zum Was, Wann, Wo, Wer und Wie emergenter Kommunikationsstrategie - eine Konzeptschärfung
Winkler, Peter
- In:
Strategische Kommunikation im Spannungsfeld zwischen …
,
(pp. 157-171)
.
2018
Persistent link: https://www.econbiz.de/10011720469
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Strategic communication and emergence : a dual narrative framework
Winkler, Peter
;
Etter, Michael
- In:
Future directions of strategic communication
,
(pp. 54-70)
.
2020
Persistent link: https://www.econbiz.de/10012111999
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3
Overcoming the "blame game" in strategic climate communication : from decoupling accusations toward an arena-spanning agenda
Krämer, Alexandra
;
Winkler, Peter
- In:
Journal of communication management
28
(
2024
)
1
,
pp. 41-57
Persistent link: https://www.econbiz.de/10014520995
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