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Taking the "non" out of "nonmarket" strategy

Devinney, Timothy Michael - In: Global strategy journal : GSJ 3 (2013) 2, pp. 198-203

Persistent link: https://www.econbiz.de/10009751499

So close yet so far : integrating global strategy and nonmarket research

Doh, Jonathan P.; Lucea, Rafael - In: Global strategy journal : GSJ 3 (2013) 2, pp. 171-194

Persistent link: https://www.econbiz.de/10009751501

International strategy for the nonmarket context : stakeholders, issues, networks, and geography

Lucea, Rafael; Doh, Jonathan P. - In: Business and politics : B&P 14 (2012) 3, pp. 1-30

Persistent link: https://www.econbiz.de/10009679079

Building your companys capabilities through global expansion

Lessard, Donald R.; Lucea, Rafael; Vives, Luis - In: MIT sloan management review 54 (2012/13) 2, pp. 61-67

Persistent link: https://www.econbiz.de/10009715337

Mexican multinationals : insights from CEMEX

Lessard, Donald R.; Lucea, Rafael - 2008

Since Vernon's seminal work (Vernon 1966; Vernon 1971), international firm expansion has been predominantly portrayed as a phenomenon led by firms located in economically and technologically developed countries in search for new markets, natural resources, knowledge leverage, and/or risk...