are highlighted (complementary resource combinations, strategic architecture and pool of resources); however, they do not … tell companies specifically what to do, but robustly explain what the requirements of a knowledge strategy are, if they …

Purpose: This study sought to determine the influence of strategic physical resources on performance of small and … was conducted using descriptive statistics and regression analysis to conclude that physical resources have a significant … that the management of SMEs should ensure that they invest significantly in these resources so as to maximise on the …

Chapter 1: Performance Management as Part of the Corporate Strategy -- Chapter 2: Performance in Procurement and Supply …

organizational innovation-based competitive strategy. The paper contributes to the strategic marketing theory by developing and …

Many commentators have recently questioned the validity of the traditional precepts on which the marketing concept is … based, and have suggested that marketing has failed to deliver its long promised prize in the form of sustainable … competitive advantage. Suggests that the need for marketing today is as strong as ever. However, the practice of marketing must …

organizational innovation‐based competitive strategy. The paper contributes to the strategic marketing theory by developing and …