Beleska‐Spasova, Elena; Glaister, Keith W. - In: Multinational Business Review 19 (2011) 2, pp. 168-194
strategies. Findings – Findings endorse the study's main propositions: internal proactive motives are the most significant export …Purpose – The aim of this study is to identify potentially significant differences in perception of export motives … different studies. Design/methodology/approach – A set of export motives are identified as key initiation stimuli and their …