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~subject:"Success factor"
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Success factor
Kundenwert
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Beziehungsmarketing
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Customer value
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Marktsegmentierung
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6
Kundenservice
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business markets
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International journal of business innovation and research
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Journal of strategic marketing
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ECONIS (ZBW)
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Creative climate : a critical success factor for 21st century organisations
Barrett, Hilton
;
Balloun, Joseph L.
;
Weinstein, Art
- In:
International journal of business innovation and research
6
(
2012
)
2
,
pp. 202-219
Persistent link: https://www.econbiz.de/10009551685
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2
Rethinking business segmentation : a conceptual model and strategic insights
Brotspies, Herbert
;
Weinstein, Art
- In:
Journal of strategic marketing
27
(
2019
)
2
,
pp. 164-176
Persistent link: https://www.econbiz.de/10012202451
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