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Supplier relationship management
HB Economic Theory
7
Business network
3
Unternehmensnetzwerk
3
HF Commerce
2
Lieferkette
2
Supply chain
2
Aerospace industry
1
Auslandsverlagerung
1
Business links
1
Business model
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Business services
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Corporate culture
1
Corporate identity
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Geschäftsmodell
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Industrie
1
Knowledge transfer
1
Learning organization
1
Lernende Organisation
1
Lieferantenmanagement
1
Longitudinal analysis
1
Luftfahrtindustrie
1
Längsschnittanalyse
1
Manufacturing industries
1
Market orientation
1
Marketing strategy
1
Offshoring
1
Outsourcing
1
Relationship identity
1
Supply chain management
1
Supply networks
1
Unternehmensdienstleistung
1
Unternehmenskultur
1
Wissenstransfer
1
innovation
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knowledge re-use strategies
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production systems
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technology transfer
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Mason, Katy J.
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Simões, Cláudia
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European journal of marketing : EJM
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Informing a new business-to-business relationship : corporate identity and the emergence of a relationship identity
Simões, Cláudia
;
Mason, Katy J.
- In:
European journal of marketing : EJM
46
(
2012
)
5
,
pp. 684-711
Persistent link: https://www.econbiz.de/10009567638
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