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An increasing number of consumption decisions happen on two (or more) sided platforms that carry goods and services from a large number of suppliers. In principle, such easy access to a multiplicity of products should lower consumers' search costs and thereby enhance their decision-making. In...
Persistent link: https://www.econbiz.de/10013295979
Recommender systems are prevalent across digital platforms. They use machine learning techniques to help consumers make choices by predicting their preferred items. If RS had perfect information about consumer preferences and item attributes, they could recommend the most suitable item for each...
Persistent link: https://www.econbiz.de/10014256060