Purpose This paper aims to identify and study the effect of identified eight barriers to sustainable consumption on consumers’ intention to purchase sustainable products. Design/methodology/approach Data were collected from a self-administered field survey in India, and 315 valid responses...

Purpose: It is a fact that there is a great deal of knowledge gap in the existing supply chain management literature, especially on sustainable practices followed by emerging-markets manufacturing industries. Therefore, this paper aims to study sustainable supply chain practices and its...