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chain and how to market sustainable tea in developing markets like India. Learning Objective: This case explores Unilever …Unilever's Lipton Tea had been successful with the first phase of its certification partnership with Rainforest …'s transition to "sustainable tea," focusing both on the costs and benefits of building a sustainable supply chain and the question …
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how sustainability indicators can be used to measure the effects of "non-technical" eco-innovations in the Sri Lankan tea … plantation sector. After carrying out an experimental case study on a commercial tea plantation, we employed a combination of …
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