Kataria, Pushpa; Gupta, Vijay Prakash; Kumar, Sunil; … - In: Consumer Behavior in Tourism and Hospitality 18 (2023) 4, pp. 515-531
Purpose The purpose of this study is to explore the factors that influence sustainable homestay development and suggest a model for adopting and implementing the homestay concept and its contribution towards sustainable rural development in Uttarakhand, India. Design/methodology/approach...