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~subject:"Switching behaviour"
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Switching behaviour
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Polo-Redondo, Yolanda
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ECONIS (ZBW)
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Channel habits and the development of successful customer-firm relationships in services
Cambra-Fierro, Jesús
;
Melero-Polo, Iguácel
;
Patrício, Lia
- In:
Journal of service research
23
(
2020
)
4
,
pp. 456-475
Persistent link: https://www.econbiz.de/10012391608
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2
Enemies of cloud services usage : inertia and switching costs
Lucia-Palacios, Laura
;
Pérez-López, Raúl
; …
- In:
Service business
10
(
2016
)
2
,
pp. 447-467
Persistent link: https://www.econbiz.de/10011722330
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3
How to make switching costly : the role of marketing and relationship characteristics
Polo-Redondo, Yolanda
;
Sesé, F. Javier
- In:
Journal of service research : JSR
12
(
2009/10
)
2
,
pp. 119-137
Persistent link: https://www.econbiz.de/10003901004
Saved in:
4
Reducing the level of switching costs in mobile communications : the case of mobile number portability
Maicas, Juan Pablo
;
Polo-Redondo, Yolanda
;
Sesé, F. Javier
- In:
Telecommunications policy : the international journal …
33
(
2009
)
9
,
pp. 544-554
Persistent link: https://www.econbiz.de/10003903715
Saved in:
5
Switching costs, network effects, and competition in the European mobile telecommunications industry
Fuentelsaz, Lucio
;
Maicas, Juan Pablo
;
Polo-Redondo, Yolanda
- In:
Information systems research : ISR
23
(
2012
)
1
,
pp. 93-108
Persistent link: https://www.econbiz.de/10009522278
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