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~subject:"Tabakmarkt"
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The response of sales to adver...
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Tabakmarkt
Werbungsbetrieb
582
Vereinigte Staaten
205
Werbungsausgaben
91
Werbung
84
Werbungsmittel
39
Marktforschung
38
Deutschland
33
Advertising
30
Werbungsunternehmung
21
Absatzpolitik
18
Großbritannien
17
Werbewirkung
16
Werbungsforschung
14
Verbraucher
13
Preisgestaltung
12
Werbungspolitik
12
Wettbewerbsbeschränkung
12
Advertising effects
11
Internet marketing
10
Marketing
10
Online-Marketing
10
Werbeplanung
10
Werbungspsychologie
10
Wirtschaftskonzentration
10
Markenartikel
9
Marktpsychologie
9
Produktgestaltung
9
Rundfunkwerbung
9
Theorie
9
Theory
9
Wettbewerb
9
Absatz
8
Einzelhandelsbetrieb
7
Marktform Oligopol
7
Betriebsertrag
6
Verbraucherschutz
6
Absatztechnik
5
Australien
5
Consumer behaviour
5
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Hochschulschrift
1
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7
English
1
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Peles, Yoram
2
Bass, Frank M.
1
Bemmaor, Albert C.
1
Dawes, William Seward
1
Rao, Vithala R.
1
Reuijl, Jan Christoffel
1
Institution
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Federal Trade Commission
1
Public Health Cigarette Smoking Act
1
Published in...
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Journal of marketing research : JMR
3
Journal of political economy
1
The journal of business : B
1
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ECONIS (ZBW)
8
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1
Some implications of the exact finite sample density functions of GCL estimators of structural coefficients in a particular simultaneous equiation economic representation
Dawes, William Seward
-
1972
Persistent link: https://www.econbiz.de/10002058445
Saved in:
2
Rates of amortization of advertising expenditures
Peles, Yoram
- In:
Journal of political economy
79
(
1971
)
5
,
pp. 1032-1058
Persistent link: https://www.econbiz.de/10002631138
Saved in:
3
Report of the Congress pursuant to the Public Health Cigarette Smoking Act
1971
Persistent link: https://www.econbiz.de/10003233783
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4
On the determination of advertising effectiveness : an empirical study of the German cigarette market ; [Mit holl. Zsfassung.]
Reuijl, Jan Christoffel
-
1982
Persistent link: https://www.econbiz.de/10000014635
Saved in:
5
A simultaneous equation regression study of advertising and sales of cigarettes
Bass, Frank M.
- In:
Journal of marketing research : JMR
6
(
1969
)
3
,
pp. 291-300
Persistent link: https://www.econbiz.de/10001879493
Saved in:
6
Testing alternative econometric models on the existence of advertising threshold effect
Bemmaor, Albert C.
- In:
Journal of marketing research : JMR
21
(
1984
)
3
,
pp. 298-308
Persistent link: https://www.econbiz.de/10001894816
Saved in:
7
Economies of scale in advertising beer and cigarettes
Peles, Yoram
- In:
The journal of business : B
44
(
1971
)
1
,
pp. 32-37
Persistent link: https://www.econbiz.de/10002631032
Saved in:
8
Alternative econometric models of sales-advertising relationships
Rao, Vithala R.
- In:
Journal of marketing research : JMR
9
(
1972
)
2
,
pp. 177-181
Persistent link: https://www.econbiz.de/10002679235
Saved in:
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