Narrow search
Showing 1 - 2 of 2
Cover Image
Teens' consumer interaction styles : the impact of assertive and aggressive behaviour on attitudes towards marketing practices
Crutsinger, Christy; Knight, Dee; Kim, HaeJung - In: International journal of consumer studies 34 (2010) 2, pp. 196-203
Persistent link: https://www.econbiz.de/10003945566
Cover Image
Japanese consumers' need for uniqueness : effects on brand perceptions and purchase intention
Knight, Dee K.; Kim, Eun Young - In: Journal of fashion marketing and management 11 (2007) 2, pp. 270-280
Persistent link: https://www.econbiz.de/10003472703