Baker, Gregory A.; Hanson, Kirk O. - In: International Food and Agribusiness Management Review 12 (2009) 1
The case describes the 2006 E. coli outbreak in the California spinach industry. The case unfolds over a period of about one month, with four separate eventful days described in detail. At the end of the narrative for each day, the reader is asked to decide how he or she would respond to the...