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Innovative Technologien im Vertrieb : dargestellt am Praxisfall aus der Textilindustrie

Sandler, Christian H.; Sandler, Christian Heinrich - 1986

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Converge : transforming business at the intersection of marketing and technology

Lord, Bob; Velez, Ray - 2013

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Emerging Markets from a Multidisciplinary Perspective : Challenges, Opportunities and Research Agenda

Dwivedi, Yogesh Kumar (ed.); Rana, Nripendra P. (ed.); … - 2018

-- Section: 5 Marketing -- Chapter 19: Adoption of Pro-Poor Innovations in the Context of the Base of the Pyramid and Subsistence …

Persistent link: https://www.econbiz.de/10013256189

Emerging markets from a multidisciplinary perspective : challenges, opportunities and research agenda

Dwivedi, Yogesh Kumar (ed.); Rana, Nripendra P. (ed.); … - 2018

Persistent link: https://www.econbiz.de/10011780130

Converge : transforming business at the intersection of marketing and technology

Lord, Bob - 2013 - Online-Ausg.

The leaders of Razorfish share their strategies for merging marketing and IT To create rich, technologically enabled … experiences, enterprises need close collaboration between marketing and IT. Converge explains how the merging of technology, media …, and creativity is revolutionizing marketing and business strategy. The CEO and CTO of Razorfish, one of the world …

Persistent link: https://www.econbiz.de/10012683820

Interaction in communication technologies and virtual learning environments : human factors

Ragusa, Angela T. (contributor) - 2010

This book examines the effect of technological rationalism on communication and learning outcomes in a global, multi-cultural world. Drawing on the experiences and research expertise of key researchers and educators from multiple disciplines, this book presents real-world examples of virtual...