In this paper we aim - through an 'experimentally-adapted' Contingent Valuation survey - to look into the attributes of Ghanaians' willingness-to-pay for green products. This would help us addressing two main issues: first, from a theoretical point of view, we shall assess whether Ghanaians show...

In this paper we aim - through an ‘experimentally-adapted’ Contingent Valuation survey -to look into the attributes of Ghanaians’ willingness-to-pay for green products. This would help usaddressing two main issues: first, from a theoretical point of view, we shall assess whether...