Competitive economies display a pattern of regional clusters and networks, where innovation is stimulated by intensive …-inclusive innovation system, which in turn requires an adequate policy mix. The main aim of this paper is to provide an assessment of the … service innovation system in the Bucharest-Ilfov region, by confronting its current performance with the regional innovation …

This is the first book that summarizes the 20-year history of service innovation research and combines it with the … service innovation. The book illustrates the achievements of two research traditions, one based on the general innovation … theory and the other based on the service marketing theory. Service innovation is considered from the points of view of …