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Regulating competition in ICT value networks
Prasad, Rohit; Srivastava, Shishir - In: Review of market integration 4 (2012) 2, pp. 221-237
Persistent link: https://www.econbiz.de/10011305517
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Global services supply chain in Indonesia : the case of telecommunications services
Anas, Titik; Narjoko, Dionisius - In: Journal of Southeast Asian economies 36 (2019) 3, pp. 446-474
This paper examines services sector liberalization and global production value chains in Indonesia, particularly focusing on the telecommunications sector. The study employs TiVA, Indonesia’s Input Output (I-O) Tables and sectoral-level data for analysis, as firm-level data is not available...
Persistent link: https://www.econbiz.de/10012309383
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Analysis of glamorous acquisitions in the telecommunications sector : overvaluation or success?
Navío-Marco, Julio; Serrano Calle, Silvia; … - 2017
This article analyses the performance and value creation of the glamorous operations of mergers and acquisitions (M&A) in the telecommunications sector, trying to understand if the glamour company's M&A operations conduct to the stockholder wealth maximization, and the role of acquirer's...
Persistent link: https://www.econbiz.de/10011777848
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Online vs traditional: marketing challenge in the telecom market in Bosnia and Herzegovina
Tarik, Zaimovic; Adnan, Sutrovic - In: Economic review : journal of economics & business 16 (2018) 1, pp. 45-57
Understanding consumer behavior in media advertising enables companies to effectively direct marketing activities …, integrated marketing communication consists of messages sent to consumers using a set of various marketing instruments. The … results of our research have shown that the users of telecommunication services in Bosnia and Herzegovina (BiH) pay more …
Persistent link: https://www.econbiz.de/10012012589
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Telecom branding in Pakistan : network coverage or value added services
Siddiqui, Kamran Ahmed; Ali, Mazhar; Sarki, Irshad Hussain - 2015
Purpose – This study explores the factors of telecom branding in Pakistan. Design/methodology/approach – Survey methodology was used to collect the data and a total of 238 mobile phone users were interviewed for their telecom brand preferences. Findings – Exploratory factor analyses and...
Persistent link: https://www.econbiz.de/10012124693
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Olfaktorische Reize in der Markenkommunikation : Theoretische Grundlagen und empirische Erkenntnisse zum Einsatz von Düften
Rempel, Jan Eric (contributor) - 2006
Problemstellung — Olfaktorik als vernachlässigte Modalität zum Aufbau und zur Stärkung von Marken -- Theoretischer Rahmen — Einbindung olfaktorischer Reize in die Markenkommunikation -- Empirischer Teil — Wirkungen der Integration von olfaktorischen Reizen in die Kommunikation des...
Persistent link: https://www.econbiz.de/10013516880
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Regulation of network sectors in the EU : a federalist perspective
Kerber, Wolfgang; Wendel, Julia - 2014
regard to balancing the advantages and disadvantages of (de)centralisation. Whereas in regard to telecommunication a further …
Persistent link: https://www.econbiz.de/10010336203
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The effects of competition regulations on mobile telecommunication markets
Alexa, Ioan Lucian - In: Theoretical and applied economics : GAER review 22 (2015) 2, pp. 303-310
Persistent link: https://www.econbiz.de/10011561567
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Impact of policy implementation on telecommunication diffusion in India
Rego, Shailaja; Kumar, Naresh; Mukherjee, P. N. - In: International journal of process management and … 8 (2018) 1, pp. 16-34
Persistent link: https://www.econbiz.de/10011859094
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Gigabit access : Germany lags behind in international comparison but demand is low
Girard, Yann; Mattes, Anselm; Michelsen, Claus - In: DIW weekly report : economy, politics, science : a … 8 (2018) 25/26, pp. 219-229
Broadband internet expansion is a topic of widespread discussion in Germany right now. But the country still has not met its own targets. Almost 100 percent of households are supplied with broadband connections with up to six megabits per second, yet Germany has lots of room to catch up when it...
Persistent link: https://www.econbiz.de/10011863537