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This study explored corporate customers' perceptions toward the benefits and barriers of web-based service in the context of Thai Internet banking, and examined the impact of the benefits and barriers on the overall customer relationship to the bank and switching cost. The survey results from...
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Thailand's Personal Data Protection Act of 2019 may become one of the strongest data privacy laws in Asia. It is much stronger than the previous Bill, both in terms of its principles and its enforcement. However, the picture will not be complete until the many rules that can be made by its data...
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