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Advertising and competition : theory, measurement, fact
Ferguson, James M. - 1974
Persistent link: https://www.econbiz.de/10000024488
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The measurement of cumulative advertising effects
Palda, Kristian S. - 1964
Persistent link: https://www.econbiz.de/10000055703
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Mathematical models and methods in marketing
Bass, Frank M.; Buzzell, Robert D.; Greene, Mark R.; … - 1961
Persistent link: https://www.econbiz.de/10003198470
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Advertising and the public interest
Howard, John A.; Hulbert, James - 1973
Persistent link: https://www.econbiz.de/10002975492
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The model stock plan
Filene, Edward A. - 1930
Persistent link: https://www.econbiz.de/10000582271
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Retailing : concepts and decisions
Gist, Ronald R. - 1968
Persistent link: https://www.econbiz.de/10000417624
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Competition and evolution in the distributive trades
Bucklin, Louis P. - 1972
Persistent link: https://www.econbiz.de/10000677928
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Marketing : Principles and methods
Phillips, Charles F.; Duncan, Delbert J. - 1964 - 5. ed
Persistent link: https://www.econbiz.de/10000674794
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Real estate investment analysis and taxation
Wendt, Paul Francis; Cerf, Alan Robert - 1969
Persistent link: https://www.econbiz.de/10000569781
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Distribution research
Cannon, Tom - 1973
Persistent link: https://www.econbiz.de/10000049687