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The purpose of this paper is to propose a framework for the monitoring of new technology introduction in a B2B environment. We focus on B2B environments, i.e. on projects where a new technological solution is implemented (and often jointly developed) with a client being either a company or an...
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Der Markterfolg eines Produktes hängt davon ab, wie gut es die Bedürfnisse der Konsumenten erfüllt. Obwohl diese Tatsache allgemein bekannt ist, erfüllen viele Neuprodukte die Absatzerwartungen nicht. Grund dafür ist, dass die zuverlässige Erkennung von Kundenbedürfnissen in...
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According to a strong and diversified theoretical framework, innovation is one of the usual suspects in defining … for developing appropriate innovation policies. Our study explored the diversity of innovation patterns among Norwegian … firms included in the 2018 Community Innovation Survey (CIS2018). By applying factor analysis to a wide array of survey …
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