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How consumer's waiting times affect their retrospective evaluations of Internet Web Sites is investigated in four …
Persistent link: https://www.econbiz.de/10014028502
The use of the Internet as a shopping channel is becoming very important in the world of business. Marketers are … offered to current ones. Consumers are discovering the Internet's possibilities and are starting to shop outside the physical … world.From a theoretical approach, this paper presents a critical review of the Internet as a shopping channel by comparing …
Persistent link: https://www.econbiz.de/10013098228
The sharing of Internet memes is increasingly popular form of expressing opinions and complex sentiments in an easily …
Persistent link: https://www.econbiz.de/10014097423
This paper examines firms' product policies when they sell an add-on (e.g., Internet service) in addition to a base … free Internet service. Contrary to consensus in the literature, optional add-ons can intensify price competition over …
Persistent link: https://www.econbiz.de/10014036079
Mail-order and internet sellers must decide how customers pay shipping charges. Typically, these sellers choose between … paper studies price competition between a mail-order (or internet) seller and local retailers, and the mail-order firm …
Persistent link: https://www.econbiz.de/10014046506
Persistent link: https://www.econbiz.de/10009789416
Persistent link: https://www.econbiz.de/10010490611
This article evaluates the performance of structural equation models in validating measurement models for hypothetical constructs and deals with specific issues following from the way this methodology is typically applied in scale construction. In particular, controlling for various types of...
Persistent link: https://www.econbiz.de/10010263663
Integrated choice and latent variable (ICLV) models represent a promising new class of models which merge classic choice models with the structural equation approach (SEM) for latent variables. Despite their conceptual appeal, to date applications of ICLV models in marketing are still rare. The...
Persistent link: https://www.econbiz.de/10010263709
Comparing groups with respect to hypothetical constructs requires that the measurement models are equal across groups. Otherwise conclusions drawn from the observed indicators regarding differences at the latent level (mean differences, differences in the structural relations) might be severly...
Persistent link: https://www.econbiz.de/10010263736