Narrow search
Showing 1 - 8 of 8
Cover Image
R&D productivity and firm size : a nonlinear examination
Tsai, Kuen-hung - In: Technovation : the international journal of … 25 (2005) 6, pp. 795-803
Persistent link: https://www.econbiz.de/10002829099
Cover Image
The curvilinear relationships between responsive and proactive market orientations and new product performance : a contingent link
Tsai, Kuen-hung; Chou, Christine; Kuo, Jyh-huei - 2009
Persistent link: https://www.econbiz.de/10003835920
Cover Image
The curvilinear relationships between responsive and proactive market orientations and new product performance : a contingent link
Tsai, Kuen-hung; Chou, Christine; Kuo, Jyh-huei - In: Industrial marketing management : the international … 37 (2008) 8, pp. 884-894
Persistent link: https://www.econbiz.de/10003793429
Cover Image
New and future research efforts in investigating launch strategies
Hultink, Erik J. - In: Tinbergen Institute research bulletin 6 (1994) 1, pp. 17-28
Persistent link: https://www.econbiz.de/10001162368
Cover Image
Industrial new product launch strategies and product development performance
Hultink, Erik J. (contributor) - 1995
Persistent link: https://www.econbiz.de/10000924075
Cover Image
Launch strategies and product advantage
Hultink, Erik J. - 1995
Persistent link: https://www.econbiz.de/10013421229
Cover Image
A marketing manager's view on successful high tech launch strategies
Hultink, Erik J. - 1994
Persistent link: https://www.econbiz.de/10013421254
Cover Image
Predicting new product success and failure : the impact of launch strategy and market characteristics
Hultink, Erik J. - 1994
Persistent link: https://www.econbiz.de/10013421278