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International journal of advertising : the review of marketing communications
1
Knowledge directions : with 57 tables
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ECONIS (ZBW)
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Investment spend optimization : a new approach to IT investment at BMO financial group
Smith, Heather
;
McKeen, James D.
;
Cranston, Cathryn
; …
- In:
MIS quarterly executive : a research journal devoted to …
9
(
2010
)
2
,
pp. 65-81
Persistent link: https://www.econbiz.de/10003986082
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2
Valuing the knowledge management function
Smith, Heather A.
;
McKeen, James D.
-
2003
Persistent link: https://www.econbiz.de/10001890943
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3
Perspectives : client-agency opportunism : how does it happen and what can we do about it?
Chohan, Raeesah
;
Watson, Richard T.
;
Pitt, Leyland F.
- In:
International journal of advertising : the review of …
38
(
2019
)
8
,
pp. 1303-1312
Persistent link: https://www.econbiz.de/10012200379
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