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Impact of acculturation, consumer affinity, and inverse COO effect on a supplier country's image from exporting professional services to a host country : a conceptual framework
Toffoli, Roy; Librowicz, Michel; Hajjem, Ahlem; … - In: International marketing in the fast changing world, (pp. 199-233). 2015
Persistent link: https://www.econbiz.de/10011416186
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Advances in cross-cultural decision making : proceedings of the AHFE 2017 International Conference on Cross-Cultural Decision Making, July 17-21, 2017, The Westin Bonaventure Hotel...
Hoffman, Mark (ed.) - International Conference on Applied Human Factors and …; … - 2018
Persistent link: https://www.econbiz.de/10011664130
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Appropriateness of WTP measurement approaches : a cross-cultural perspective
Wang, Ying - 2014 - 1. Aufl
Persistent link: https://www.econbiz.de/10010361532
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Ethos, pathos, and logos of doing business abroad : Geert Hofstede's five dimensions of national culture on transcultural marketing
Tran, Ben - In: Transcultural marketing for incremental and radical …, (pp. 255-280). 2014
Persistent link: https://www.econbiz.de/10010211697
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The origins
Jessup, Philip C.; Deák, Francis - 1935
Persistent link: https://www.econbiz.de/10000406062
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Anti-competitive and rent-shifting aspects of domestic-content provisions in regional trade blocks
López-de-Silanes, Florencio - 1993
Persistent link: https://www.econbiz.de/10000885400
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Landesimage und Kaufentscheidung : Erklärung, Messung, Marketingimplikationen
Möller, Thorsten - 1997
Persistent link: https://www.econbiz.de/10000965903
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Herkunftsbezeichnungen als präferenzdeterminierende Faktoren : eine internationale Studie bei langlebigen Gebrauchsgütern
Hausruckinger, Gerhard - 1993
Persistent link: https://www.econbiz.de/10000857126
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Foreign direct investment, local content requirement, and profit taxation
Lahiri, Sajal; Ono, Yoshiyasu - 1997
Persistent link: https://www.econbiz.de/10000966894
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Forschung und Praxis im Agrarmarketing : Forschungskolloquium anläßlich des 65. Geburtstages von Prof. Dr. Manfred Helzer
Halk, Oliver (contributor); Helzer, Manfred (contributor);  … - 1997
Persistent link: https://www.econbiz.de/10000968937