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Consumers' variety seeking tendency with respect to foods : measurement and managerial implications
Trijp, Hans van - In: European review of agricultural economics : ERAE 19 (1992) 2, pp. 181-195
Persistent link: https://www.econbiz.de/10001120711
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Organizing products with complements versus substitutes : effects on store preferences as a function of effort and assortment perceptions
Diehl, Kristin; Herpen, Erica van; Lamberton, Cait - In: Journal of retailing 91 (2015) 1, pp. 1-18
Persistent link: https://www.econbiz.de/10010500773
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Assortment variety : attribute- versus product-based
Herpen, Erica van; Peters, Rik - 2000
Persistent link: https://www.econbiz.de/10001491049
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When Less Sells More or Less : The Scarcity Principle in Wine Choice
van Herpen, Erica - 2015
When buying wine, consumers often need to infer unobservable characteristics of the wines that are available. Product scarcity in the store can signal that the quality of a wine is high, either because the product is deemed exclusive (when scarcity is supply-caused) or because the product is...
Persistent link: https://www.econbiz.de/10013025490