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Internationale Marktsegmentierung als Grundlage für internationale Marketing-Konzeptionen
Stegmüller, Bruno - 1995
Persistent link: https://www.econbiz.de/10000903526
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Who will be the winner when a profit-maximizer meets a revenue-maximizer? : The case of US-Japan auto trade
Tabeta, Naoki; Wang, Ruifang - 1996
Persistent link: https://www.econbiz.de/10000977467
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Adapting products for export
Yorio, Virginia M. - 1983
Persistent link: https://www.econbiz.de/10000552486
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The distributional effects of US textile and apparel protection
Hanson, Kenneth A. - In: International economic journal 11 (1997) 3, pp. 1-12
Persistent link: https://www.econbiz.de/10001226256
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Testing for market power in multi-product industries across multiple export markets
Yerger, David B. - In: Southern economic journal 62 (1996) 4, pp. 938-956
Persistent link: https://www.econbiz.de/10001205054
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International industrial marketing : special section
In: Journal of business research : JBR 32 (1995) 1, pp. 19-90
Persistent link: https://www.econbiz.de/10001174760
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Interkulturelle Werbung
Müller, Wendelin G. - 1997
Persistent link: https://www.econbiz.de/10000601080
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Assessing endogeneity issues in international marketing research
Jean, Ruey-Jer Bryan; Deng, Ziliang; Kim, Daekwan; … - In: International marketing review 33 (2016) 3, pp. 483-512
Persistent link: https://www.econbiz.de/10011487079