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Theorie
Consumer behaviour
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Betriebliches Umweltmanagement
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Effects of globalization on the firm
1
Expanding disciplinary space : on the potential of critical marketing
1
Internationales Management und Innovation
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Publikation fra Institut for erhvervs- og samfundsforskning, Handelshøjskolen i København
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Research policy : policy, management and economic studies of science, technology and innovation
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ECONIS (ZBW)
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1
Studies of key factors of product development success : a resource-based critique and reinterpretation
Plichta, Kirsten
;
Harmsen, Hanne
-
1994
Persistent link: https://www.econbiz.de/10000894283
Saved in:
2
Globales Management von Forschung und Innovation
Meyer-Krahmer, Frieder
-
1997
Persistent link: https://www.econbiz.de/10000610286
Saved in:
3
Die Dynamik ökologischer Entwicklungsprozesse in Unternehmen : Kernelemente eines ganzheitlichen Umweltmanagementsystems
Hipp, Christiane
;
Reger, Guido
- In:
Betriebliches Umweltmanagement
(
1998
)
1
,
pp. 25-46
Persistent link: https://www.econbiz.de/10001251735
Saved in:
4
Globalization of R&D: recent changes in the management of innovation in transnational corporations
Gerybadze, Alexander
;
Reger, Guido
- In:
Research policy : policy, management and economic …
28
(
1999
)
2/3
,
pp. 251-274
Persistent link: https://www.econbiz.de/10001488591
Saved in:
5
Globalization of R & D : recent changes in the management of innovation in transnational corporations
Gerybadze, Alexander
;
Reger, Guido
-
2007
Persistent link: https://www.econbiz.de/10003555094
Saved in:
6
Praxis or performance: does critical marketing have a gender blind-spot?
Maclaran, Pauline
;
Miller, Caroline
;
Parsons, Elizabeth
; …
- In:
Journal of marketing management : MM
25
(
2009
)
7/8
,
pp. 713-728
Persistent link: https://www.econbiz.de/10003886234
Saved in:
7
Praxis or performance : does critical marketing have a gender blind-spot?
Maclaran, Pauline
;
Miller, Caroline
;
Parsons, Elizabeth
; …
- In:
Expanding disciplinary space : on the potential of …
,
(pp. 77-91)
.
2013
Persistent link: https://www.econbiz.de/10010199665
Saved in:
8
Rethinking consumer culture theory from the postmodern to the communist horizon
Cova, Bernard
;
Maclaran, Pauline
;
Bradshaw, Alan
- In:
Marketing theory
13
(
2013
)
2
,
pp. 213-225
Persistent link: https://www.econbiz.de/10009762723
Saved in:
9
Invisible hands or hearts? : a feminist critique of consumerism and market centrism
Chatzidakis, Andreas
;
Maclaran, Pauline
- In:
Journal of marketing management : JMM ; journal of the …
38
(
2022
)
1/2
,
pp. 158-164
Persistent link: https://www.econbiz.de/10013206514
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