Introduction -- The tac travel-shopping game -- Bidding in interdependent markets -- Price prediction -- Bidding with price predictions -- Machine learning and adaptivity -- Market-specific bidding strategies -- Experimental methods and strategic analysis -- Conclusion

Intro -- Contents -- Preface -- 1 Introduction -- 2 The TAC Travel-Shopping Game -- 3 Bidding in InterdependentMarkets -- 4 Price Prediction -- 5 Bidding with Price Predictions -- 6 Machine Learning and Adaptivity -- 7 Market-Specific Bidding Strategies -- 8 Experimental Methods and Strategic...

Electronic markets have grown rapidly in recent years. One of the largest markets on the Internet is the online auction platform eBay that is active in more than 40 countries and has more than 80 million active users. In order to reduce the problems caused by information asymmetries and...