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Die Determinanten der Produktqualität aus Sicht von Konsumenten
Stratmann, Marcus - 1999
Persistent link: https://www.econbiz.de/10000678052
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Die Determinanten der Produktqualität aus Sicht von Konsumenten
Stratmann, Marcus - 1999
Persistent link: https://www.econbiz.de/10012699153
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The Optimal Design of Hospital Advertising by Means of Conjoint Measurement
Tscheulin, Dieter K. - 2010
Confronted with the unavoidable question of finding survival strategies in an intensely competitive market for hospital … towards hospital advertising, is has not been clearly proven that they use advertisements as a source of information in the … situation of choosing a hospital. As a consequence, advertising is often criticized as being largely ineffective. In the …
Persistent link: https://www.econbiz.de/10012760056
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An application of additive and multiplicative conjoint analysis models in explaining consumer price utility structures
Anttila, Mai; Möller, Kristian - 1981
Persistent link: https://www.econbiz.de/10001840760
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A conjoint model of quantity discounts
Iyengar, Radha; Jedidi, Kamel - In: Marketing science : the marketing journal of the … 31 (2012) 2, pp. 334-350
Persistent link: https://www.econbiz.de/10009548692
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Integrating Kansei engineering with conjoint analysis to fulfil market segmentation and product customisation for digital cameras
Wang, Chih-hsuan - In: International journal of production research 53 (2015) 8, pp. 2427-2438
Persistent link: https://www.econbiz.de/10010514527
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The attractiveness of temporary employment to reduce adjustment costs
Graaf-Zijl, Marloes de - 2005
In this paper I determine the importance of adjustment costs in employers' hiring decisions. Temporary work arrangements offer potential ways to avoid adjustment costs. I estimate employers willingness to pay for the characteristics of these work arrangements. I distinguish regular contracts,...
Persistent link: https://www.econbiz.de/10011348353
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Attribute-level heterogeneity
Ebbes, Peter; Liechty, John C.; Grewal, Rajdeep - In: Management science : journal of the Institute for … 61 (2015) 4, pp. 885-897
Persistent link: https://www.econbiz.de/10010526539
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The influence of tax labeling and tax earmarking o the willingness to contribute : a conjoint analysis
Hundsdoerfer, Jochen; Sielaff, Christian; Blaufus, Kay; … - In: Schmalenbach business review : sbr 65 (2013) 4, pp. 359-377
Persistent link: https://www.econbiz.de/10010196960
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Development of utility function for vehicle insurance : comparison of logarithmic goal programming method and conjoint analysis method
Natesan, Sumeetha R.; Dutta, Goutam - 2020
Persistent link: https://www.econbiz.de/10012694200