The book investigates the interplay of brand equity and technological assets at the corporate level. In a grounded theory approach it develops a model of how companies in technology intensive industries can improve the appropriation of the returns of their intangible technological assets with...

Contents: Preface -- 1. Innovation, IP and intellectual capitalism -- 2. Analytical framework -- 3. Patents and innovations for growth and welfare - a literature review -- 4. Methodology -- 5. Patents, innovations and growth - empirical analysis -- 6. What explains fluctuations in patenting...