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Forecasting the diffusion of innovations plays a major role in managing technology development and in engineering management overall. In this paper, we extend the conventional Bass model stochastically by specifying the error process of sales as log-normal and mean-reverting. Our model satisfies...
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The dynamics of innovation are viewed in this book both from a strategic and project perspective: First, innovations might lead to a radical restructuring of a firm. Second, the necessary restructuring is only possible if highly dedicated and committed individuals cooperate to achieve the...
Persistent link: https://www.econbiz.de/10013522409