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Marketing management : a strat...
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ECONIS (ZBW)
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1
Marketing research : text and cases
Boyd, Harper W.
;
Westfall, Ralph
-
1964
-
1. print
Persistent link: https://www.econbiz.de/10000674717
Saved in:
2
Marketing management : a strategic decision-making approach
Mullins, John W.
;
Walker, Orville C.
-
2008
-
6. ed.
Persistent link: https://www.econbiz.de/10003344579
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3
Marketing strategy : a decision-focused approach
Walker, Orville C.
;
Boyd, Harper W.
;
Mullins, John W.
; …
-
2003
-
4. ed
Persistent link: https://www.econbiz.de/10001661425
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4
Marketing management : a strategic, decision-making approach
Mullins, John W.
;
Walker, Orville C.
;
Boyd, Harper W.
; …
-
2005
-
5. ed
Persistent link: https://www.econbiz.de/10001795505
Saved in:
5
Marketing research : text and cases
Boyd, Harper W.
;
Westfall, Ralph
-
1956
-
1. print
Persistent link: https://www.econbiz.de/10001503747
Saved in:
6
Marketing management : a strategic, decision-making approach
Boyd, Harper W.
(
contributor
)
-
2002
-
4. ed.
Persistent link: https://www.econbiz.de/10001552043
Saved in:
7
Marketing strategy : planning and implementation
Walker, Orville C.
-
1992
Persistent link: https://www.econbiz.de/10013481866
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