Brécard, Dorothée; Chiroleu-Assouline, Mireille - 2020
palm oil) that are harmful to the environment (such as rainforests) or replace such components with NGO …-certified sustainable components. Under which conditions does NGO pressure lead firms to eliminate basic components from their products or … product differentiation. It shows that, for an NGO that collects certification fees to accrue its budget and finance its …