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Prozessverfolgende Conjoint Analyse : neue Möglichkeiten der Analyse des Informations- und Entscheidungsverhaltens von Konsumenten

Grunert, Klaus G. - In: Konsumentenverhaltensforschung im 21. Jahrhundert : …, (pp. 501-516). 2004

Persistent link: https://www.econbiz.de/10002516500

Attributes, attribute values and their characteristics : a unifying approach and an example involving a complex household investment

Grunert, Klaus G. - In: Journal of economic psychology : research in economic … 10 (1989) 2, pp. 229-251

Persistent link: https://www.econbiz.de/10001079415

Psychological aspects of strategic management

Grunert, Klaus G. - In: Essays on economic psychology, (pp. 109-131). 1994

Persistent link: https://www.econbiz.de/10001287425

Cognition and economic psychology

Grunert, Klaus G. - In: Essays on economic psychology, (pp. 91-108). 1994

Persistent link: https://www.econbiz.de/10001287426

Subjektive Produktbedeutungen : auf dem Wege zu einem integrativen Ansatz in der Konsumforschung

Grunert, Klaus G. - In: Konsumentenforschung : gewidmet Werner Kroeber-Riel zum …, (pp. 215-226). 1994

Persistent link: https://www.econbiz.de/10001288170

Explaining consumer attribute selection : a semantic network approach; paper prep. for the Annual Meeting of the European Academy for Advanced Research in Marketing, Copenhagen, Ma...

Grunert, Klaus G. - 1981

Persistent link: https://www.econbiz.de/10013416102

Kognitive Strukturen in der Konsumforschung : Entwicklung und Erprobung eines Verfahrens zur offenen Erhebung assoziativer Netzwerke

Grunert, Klaus G. - 1990

Persistent link: https://www.econbiz.de/10013357833

From teleological to strategic networks : a complex systems perspective

Verbeke, Willem J. M. I.; Commandeur, Harry R. - 1991

Persistent link: https://www.econbiz.de/10000837686

A cross-cultural study of role stress, coping and burnout among marketing oriented boundary spanners : theoretical model and hypotheses

Singh, Jagdip; Rhoads, Gary K.; Verbeke, Willem J. M. I. - 1993

Persistent link: https://www.econbiz.de/10000880120

Dynamic incentive effects of relative performance pay : a field experiment

Delfgaauw, Josse; Dur, Robert A. J.; Non, Jan Adrianus; … - 2013

We conduct a field experiment among 189 stores of a retail chain to study dynamic incentive effects of relative performance pay. Employees in the randomly selected treatment stores could win a bonus by outperforming three comparable stores from the control group over the course of four weeks....

Persistent link: https://www.econbiz.de/10010196033