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THE IMPACT OF INTANGIBLES ON VALUE CREATION: COMPARATIVE ANALYSIS OF THE GU AND LEV METHODOLOGY FOR THE UNITED STATES SOFTWARE AND HARDWARE SECTOR / IMPACTO DE LOS INTANGIBLES SOBR...
Basso, Cruz; Fernando, Leonardo; Albuquerquer Saliba de … - In: Investigaciones Europeas de Dirección y Economía de … 21 (2015) 2, pp. 73-83
The aim of this paper was to analyze the contribution of intangible assets in the value creation of companies, using the methodology proposed by Gu and Lev (2003, 2011). The database used was collected in Datastream with information covering the period from 2001 to 2010. The main results...
Persistent link: https://www.econbiz.de/10011262776
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The impact of intangibles on value creation: Comparative analysis of the Gu and Lev methodology for the United States software and hardware sector
Cruz Basso, Leonardo Fernando; Saliba de Oliveira, … - In: Investigaciones Europeas de Dirección y Economía de … 21 (2015) 2, pp. 73-83
The aim of this paper was to analyze the contribution of intangible assets in the value creation of companies, using the methodology proposed by Gu and Lev, 2003, Gu and Lev, 2011. The database used was collected in Datastream with information covering the period from 2001 to 2010. The main...
Persistent link: https://www.econbiz.de/10011985012
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The impact of intangibles on value creation : comparative analysis of the Gu and Lev methodology for the United States software and hardware sector
Basso, Leonardo Fernando Cruz; Oliveira, Juliana … - In: Investigaciones europeas de Dirección y Economía de … 21 (2015) 2, pp. 73-83
The aim of this paper was to analyze the contribution of intangible assets in the value creation of companies, using the methodology proposed by Gu and Lev, 2003, Gu and Lev, 2011. The database used was collected in Datastream with information covering the period from 2001 to 2010. The main...
Persistent link: https://www.econbiz.de/10011958735
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The impact of intangibles on value creation : comparative analysis of the Gu and Lev methodology for the United States software and hardware sector
Basso, Leonardo Fernando Cruz; Oliveira, Juliana … - In: Investigaciones europeas de Dirección y Economía de … 21 (2015) 2, pp. 73-83
Persistent link: https://www.econbiz.de/10011593034